9 articles on Media for iOS performance

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Chris Ellsworth, Cosmin Stejerean, and Hassene Tmar from Meta reveal how Instagram became the first Meta app to support Dolby Vision. The catch? Their initial A/B test showed people watched LESS video with the ...

Callstack just dropped their Ultimate Guide to React Native TV Development 2026. If you're building streaming apps, this changes the game for cross-platform TV.

Media on Swiggy's Mobile Apps

Company: Swiggy · Oct 17, 2023
Platform: iOS / Android

Swiggy's mobile apps serve millions of users across wildly different devices and network conditions. How do you deliver high-quality images and videos without killing performance or burning through bandwidth co...

Bringing HDR video to Reels

Company: Meta · Jul 17, 2023
Platform: iOS / Android

Meta just solved a problem most users never notice: making HDR video look great on billions of devices with wildly different capabilities.

Why xHE-AAC is being embraced at Meta

Company: Meta · Apr 11, 2023
Platform: iOS / Android

Meta serves billions of users with wildly inconsistent audio uploads. Their solution? A codec that adapts audio quality in real time without burning in compression.

Video Stories and Caching Mechanism (iOS)

Company: Swiggy · Jan 17, 2023
Platform: iOS

Swiggy's iOS team built Instagram-style video stories and saved 49GB of user data in just two weeks. Here's how they did it.

Animations can make or break your app's performance. Choosing between Lottie and Rive isn't just about features: it's about understanding the tradeoffs that impact your users' experience.

Netflix just brought AV1 streaming to TVs, marking a major milestone for the royalty-free codec. The result? Measurably better streaming for millions of members.

Joel Sole and the Netflix encoding team reveal why codec comparison studies often contradict each other—and how they're fixing the problem. Their findings challenge conventional wisdom about H.264, H.265, and V...

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