iOS × Media

iOS Media

We track 9 iOS Media case studies from 5 engineering teams. Callstack, Meta and Netflix write about it most. Many posts also cover Caching and UI Performance. The posts run from 2018 to 2025. The newest is from November 2025.

iOS Media articles 1–9 of 9

Instagram Nov 17, 2025

Enhancing HDR on Instagram for iOS With Dolby Vision

Chris Ellsworth, Cosmin Stejerean, and Hassene Tmar from Meta reveal how Instagram became the first Meta app to support Dolby Vision. The catch? Their initial A/B test showed people watched LESS video with the ...

Callstack Oct 3, 2025

Cross-Platform TV Apps with React Native for tvOS, Android TV, and Tizen

Callstack just dropped their Ultimate Guide to React Native TV Development 2026. If you're building streaming apps, this changes the game for cross-platform TV.

Swiggy Oct 17, 2023

Media on Swiggy's Mobile Apps

Swiggy's mobile apps serve millions of users across wildly different devices and network conditions. How do you deliver high-quality images and videos without killing performance or burning through bandwidth co...

Meta Jul 17, 2023

Bringing HDR video to Reels

Meta just solved a problem most users never notice: making HDR video look great on billions of devices with wildly different capabilities.

Meta Apr 11, 2023

Why xHE-AAC is being embraced at Meta

Meta serves billions of users with wildly inconsistent audio uploads. Their solution? A codec that adapts audio quality in real time without burning in compression.

Swiggy Jan 17, 2023

Video Stories and Caching Mechanism (iOS)

Swiggy's iOS team built Instagram-style video stories and saved 49GB of user data in just two weeks. Here's how they did it.

Callstack Jan 11, 2023

Lottie vs Rive: Optimizing Mobile App Animation

Animations can make or break your app's performance. Choosing between Lottie and Rive isn't just about features: it's about understanding the tradeoffs that impact your users' experience.

Netflix Feb 5, 2020

Bringing AV1 Streaming to Netflix Members’ TVs | by Netflix Technology Blog | Netflix TechBlog

Netflix just brought AV1 streaming to TVs, marking a major milestone for the royalty-free codec. The result? Measurably better streaming for millions of members.

Netflix Dec 13, 2018

Performance comparison of video coding standards: an adaptive streaming perspective

Joel Sole and the Netflix encoding team reveal why codec comparison studies often contradict each other—and how they're fixing the problem. Their findings challenge conventional wisdom about H.264, H.265, and V...